AI-Powered Instagram Reel Analytics

Every viral Reel

leaves fingerprints.

Reelytics scores every Reel against your own account median, identifies the winning formula across your top performers, and turns it into a content playbook you can ship every week.

Free tier · No card required · Upgrade with a 7-day trial when ready

Powered by leading AI models for video, text, and audio analysis

You post a Reel. It gets 400K views.
The next one gets 4K. You have no idea why.

Reelytics changes that.

Hook decoded in seconds

Know exactly which hook type, psychological trigger, and first-3-second signal made a Reel stop the scroll.

Your account's DNA, revealed

What formats outperform for you, which pillars your audience responds to, and your single biggest content pattern.

Every Reel benchmarked

Stop comparing to industry averages. Know how each Reel performed against your own baseline — and why.

13

Hook categories classified

20+

Signals analyzed per Reel

5

Dimensional scores per Reel

5-25

Reels analyzed per scan

What Reelytics does

Built for creators who want answers, not more dashboards.

01Hook Analysis
Hook breakdown — first 3 seconds
Curiosity gap91%
Pattern interrupt74%
Transformation42%

Know exactly why viewers stop scrolling

AI classifies every hook across 13 categories — curiosity gap, pattern interrupt, transformation — and maps which triggers consistently outperform on your specific audience.

02Account DNA
Content pillars
EducationalAuthorityTransformationBehind-scenes
↗ Biggest pattern: Educational hooks with a personal story framework drive 3.2× avg views

Discover your repeatable content formula

Reelytics finds the patterns behind your best Reels — hook styles, content pillars, delivery formats — and builds a playbook you can execute every single week.

03Performance Intelligence
Performance vs. account average
This Reel
Top847K
Account avg
91K
9.3× account average · Top performer

Benchmark against YOUR account, not the industry

Every Reel is measured against your own average. Know instantly if it over- or underperformed — and the exact signals that drove the difference.

How it works

From zero to actionable insights in under 5 minutes.

01

Add an account

Connect any public Instagram account — yours or a competitor's. No credentials required.

02

AI analyzes every Reel

Leading AI models analyze hooks, transcripts, visuals, and engagement patterns in parallel.

03

Get your playbook

See what's working, what to stop, and what to post next — specific to your account's history.

See Reelytics in action

See Reelytics in action

Real insights from real accounts — these are examples of what Reelytics surfaces for your content.

Winning Formula

Know exactly what's driving views right now

Reelytics surfaces the hook pattern, content type, and format that's performing best in the last 30 days — so you can double down before the momentum fades.

@fitnesswithsarah
Last 30d

What's Working Now

Curiosity hooks with transformation stories are driving 2.4M+ views

Winning Formula

Ø 2.1M views

“Open with a question that challenges a common belief (‘Most people train wrong — here's what actually works’)”

SpeechEducational

Creates immediate curiosity gap while positioning the creator as an authority

Top Reel

2.4M views

“Stop doing cardio before weights — here's why”

Contrarian hookAuthority positioningClear CTA

Account DNA

Your unique content fingerprint — decoded

Every account has patterns that make it perform. Reelytics identifies yours: the hook formulas, content pillars, and psychological triggers that resonate with your specific audience.

@growthmarketingpro

Account DNA

What Works

Data-backed contrarian takes outperform inspirational content 3:1

Short-form (under 45s) with one clear insight drives 2× shares

Personal failure stories with a pivot moment get 40% more saves

Biggest Pattern

Educational content that challenges conventional wisdom — delivered with confidence and specific data points

Script your next 3 reels to open with a specific stat that contradicts what your audience currently believes — this drives 4× more profile visits than motivational content

Growth StrategyMarketing MythsCase Studies

Pricing

Simple, transparent pricing.

Start free. Upgrade with a 7-day trial when you're ready. Cancel anytime.

Free

€0/forever
No card required

Try the analysis on your own account. See your DNA before you commit.

1 own Instagram account
5 reels analyzed per scan
Account DNA preview
Hook & visual analysis on every reel
No credit card required
Start free →

Creator

€29/month
7-day free trial

For individual creators and solo social media managers growing one brand.

1 own Instagram account
Up to 3 competitor accounts
15 reels analyzed per scan
Weekly automated crawl
Full Account DNA & What's Working
Content Ideas kanban board
AI-generated video ideas + scripts
Branded PDF Creator Signal reports
Start Free Trial →

Cancel anytime · No lock-in · GDPR compliant

The data your content
strategy has been missing.

Stop posting and hoping. Know what works, why it works, and how to do it again — every single week.

Start free →

Free tier · No card required · Upgrade with a 7-day trial when ready